Katie concepts, designs, and packages logo/graphic elements for different brands. Scope of logo development ranges from brand requests and needs. Katie is currently available for logo freelance.
Los Angeles Genetics company logo. Katie concepted, designed, and created the logo/graphic elements to be used for all company collateral.
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Saks Fifth Avenue Holiday 2018 Campaign. Katie designed graphic treatments and exploratory for the entire campaign, along with print team. “Theater of Dreams Logo” concept of logo was executed by Katie with direction from Design Director. Creative treatment of logo was rolled out across different media, sent to Katie & team to approve and revise. Media included: inshore signage, promotional mailers, promotional handouts, printed advertising, as well as the Saks Fifth Avenue Holiday window displays. Katie single handily handled creative production and execution design of the “Theater of Dreams” logo through Adobe Photoshop and Illustrator.
Summer 2018 Saks Saves Summer Logo for Saks Fifth Avenue summer campaign. Katie designed graphic treatments and exploratory for the summer campaign, along with print team. Creative treatment of logo was rolled out across different media, sent to Katie & team to approve and revise.